Our purpose of this campaign was to show streamers and viewers that Twitch is more than just a video game platform. With the power of a single sticker, we took over other companies advertisments and put their headlines to use for our gain #sorrynotsorry. By doing this we were able to show the versatility on Twitch and what you can view and stream outside of gaming. We aimed to pose the question, What can you do “on twitch”?
